Multimedia
Multimedia is the use of several different forms
of media to convey information. Several are already a part of the
canon of global communication and publication: (text, audio,
graphics, animation, video, and interactivity). Others, such
as virtual reality, computer programming and robotics are possible
candidates for future inclusion. With widespread use of computers,
the basic literacy of 'reading' and 'writing' are often done via a
computer, providing a foundation stone for more advanced levels of
multimedia .
Changing digital technology
As personal computers and their software become more powerful they
have the capacity to not only record and edit text, sound, still images,
motion pictures and manage interactivity individually, but synthesize
all of them onto the same page, screen or viewing, creating new plateaus
or forms of composition. Personal computer technology has placed multimedia
creation in the hands of any computer user. As multimedia becomes
a more prevalent form of communication it is argued that the literacy
of 'reading' and 'writing' using multimedia be taught in schools and
other education institutions
Multimedia finds its application in various areas including, but not limited to, advertisements, art, education, entertainment, engineering, medicine, mathematics, business, scientific research and spatial temporal applications.
Professional Creative industries
Much of the electronic old and new media utilized by commercial artists is multimedia. Exciting presentations are used to grab and keep attention in advertising. Industrial, business to business, and interoffice communications are often developed by creative services firms for advanced multimedia presentations beyond simple slide shows to sell ideas or liven-up training. Commercial multimedia developers may be hired to design for governmental services and nonprofit services applications as well.
Entertainment and fine arts
In Education, multimedia is used to produce computer-based training courses (popularly called CBTs) and reference books like encyclopedia and almanacs. A CBT lets the user go through a series of presentations, text about a particular topic, and associated illustrations in various information formats. Edutainment is an informal term used to describe combining education with entertainment, especially multimedia entertainment.
Engineering
Software engineers may use multimedia in Computer Simulations for anything from entertainment to training such as military or industrial training. Multimedia for software interfaces are often done as a collaboration between creative professionals and software engineers.
Industry
In the Industrial sector, multimedia is used as a way to help present information to shareholders, superiors and coworkers. Multimedia is also helpful for providing employee training, advertising and selling products all over the world via virtually unlimited web-based technologies.
Mathematical and Scientific Research
In Mathematical and Scientific Research, multimedia are mainly used for modelling and simulation. For example, a scientist can look at a molecular model of a particular substance and manipulate it to arrive at a new substance. Representative research can be found in journals such as the Journal of Multimedia.
Medicine
In Medicine, doctors can get trained by looking at a virtual surgery or they can simulate how the human body is affected by diseases spread by viruses and bacteria and then develop techniques to prevent it.Medicine is the science and "art" of maintaining and/or restoring human health through the study, diagnosis, and treatment of patients. The term is derived from the Latin ars medicina meaning the art of healing.
The modern practice of medicine occurs at the many interfaces between the art of healing and various sciences. Medicine is directly connected to the health sciences and biomedicine. Broadly speaking, the term 'Medicine' today refers to the fields of clinical medicine, medical research and surgery, thereby covering the challenges of disease and injury.
Computer animation encompasses a variety of techniques, the unifying idea being that the animation is created digitally on a computer.
2D animation
Figures are created and/or edited on the computer using 2D bitmap graphics or created and edited using 2D vector graphics. This includes automated computerized versions of traditional animation techniques such as of tweening, morphing, onion skinning and interpolated rotoscoping.
3D animation
Digital models manipulated by an animator. In order to manipulate a mesh, it is given a digital armature (sculpture). This process is called rigging. Various other techniques can be applied, such as mathematical functions (ex. gravity, particle simulations), simulated fur or hair, effects such as fire and water and the use of Motion capture to name but a few. Many 3D animations are very believable and are commonly use as special effects for recent movies.
Examples: The Incredibles, Shrek, Finding Nemo
